eFolder Acquires Cloudfinder For Tech To Back Up Cloud App Data


Marcus Nyman, Cloudfinder
Marcus Nyman, Cloudfinder CEO

 

Cloud-based data protection and disaster recovery technology developer eFolder Monday said it acquired Cloudfinder, developer of a platform that provides data protection and migration services between multiple cloud-based applications.

With the acquisition, Atlanta-based eFolder gains Cloudfinder's single console technology for backing up and searching data and emails from Office 365, Google Apps and Salesforce, said Marcus Nyman, CEO of Sweden-based Cloudfinder.

Terms of the deal were not disclosed. Prior to the acquisition, Cloudfinder had received an equity investment of about 20 million Swedish krona, or about $3 million.

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Cloudfinder was founded in March 2012 to develop backup technology for cloud-based applications, Nyman told CRN. The company first started working with Google Apps resellers as that was the fastest-growing cloud application at the time, but decided to not build backup applications for Google Apps exclusively, he said.

"We told investors early on we could do Google Apps backup-only technology in half the time, but that we would be sorry later if we did so," he said. "So we built our app to deal with SaaS data from a variety of services. In 2012, we decided we couldn't determine which apps would be the most successful. For instance, we never imagined that Office 365 would beat Google Apps."

Cloudfinder, like eFolder, was a channel-only company from the day it was founded, Nyman said.

Cloudfinder, which had just started working with U.S.-based MSPs before being approached by eFolder to talk about a possible acquisition, offers a single platform for managing data and emails from Google Apps, Office 365 and Salesforce.com, Nyman said.

"We provide a single search console to search across all services as well as across traditional backups," he said. "So someone may use our platform to discover an email generated by Google Apps and then restore it to Office 365. That makes it easy to shift from one service to another while maintaining a common platform."

eFolder made a smart move in adding a cloud-to-cloud backup service to its offering, said  Luis Alvarez, president and CEO of Alvarez Technology Group, a Salinas, Calif.-based MSP and eFolder partner.

Alvarez, responding via email to a query by CRN, said he thinks eFolder will have to expand the Cloudfinder service to include other cloud-based services.

NEXT: MSPs Like eFolder's Cloudfinder Acquisition, Hope Market Catches Up Soon