Symantec eked out a narrow win in the Backup and Recovery Software category, edging out EMC by just 0.3 points and Microsoft by 0.4. The company, which won this category last year but finished well back in the pack in 2011, scored impressively on technical satisfaction. But it was behind EMC in support and also several competitors in financial satisfaction.
Symantec thrives because its two major product lines, NetBackup for the SMB and midrange Windows market and Backup Exec for the multiplatform enterprise market, give it market coverage second to none with a heavy channel focus. The company reports strong growth with its data protection appliance line, which is available only through channel partners.