Vice President of Marketing for North America
Years in channel: 1
Years in position: 16
Highlights of the past year: Anaya hosted the Ingram Micro Experience, a creative twist on its annual Marketing Symposium, to give vendor partners a first-hand view of how the company serves and supports solution provider partners in selling and servicing technology solutions. She also created and launched the new IM Marketing Services Agency, a full-service marketing agency dedicated to supporting Ingram Micro and its vendor and solution provider partners with selling technology solutions more easily and effectively.
Goals: Anaya wants to change the way the IT channel uses and thinks about marketing.